As Snap readies the public release of its long-awaited VR glasses, one of the key executives on the project has left the ...

Alarmed by 7 shifts in 2026, AR privacy feels suddenly fragile. Major reports this month show companies from Meta to Snap preparing identity, funding, and ...

Shock rippled through markets in 2026 when Snap announced a standalone unit for augmented reality hardware, a move that recasts the company’s product roadmap. This ...

Called Specs Inc, the wholly-owned subsidiary within Snap is said to allow for “greater operational focus and alignment” ahead of the public launch of its latest AR glasses coming later this year. In ...

As Snap readies its upcoming launch of Specs, an AR glasses product in direct competition with Meta, Google, and Apple, the social media company has announced the establishment of a separate ...

The new subsidiary will handle development, partnerships and branding for Snap's AR glasses as the company prepares to bring its Specs wearable to the public later this year ...

Snap, the company behind Snapchat, is launching Specs Inc. later this year, spinning out its smart glasses business into its own subsidiary. Don't miss any of our unbiased tech content and lab-based ...

Snap’s latest earnings report paints a familiar picture for the company: improving financials driven by diversification ...

Snap is transforming its augmented reality glasses business into its own entity, establishing Specs Inc. as a wholly owned subsidiary. The move, first rumored in mid-2025 and now confirmed via Snap, ...